The New Generation of Bond Building by MADELINE HICKEY

The New Generation of Bond Building by MADELINE HICKEY

Bond building has taken the haircare world by storm, but now, a new chapter begins. Eric Pressly, the scientist who helped create the original bond-building category, returns with epres: a breakthrough line that promises stronger, healthier hair in a formula that’s easier, faster, and better for the planet.

Why it stands out:
Unlike traditional bond repair systems, epres is powered by Pressly’s next-generation chemistry. Every ingredient is biodegradable, making it a cleaner and more sustainable choice without compromising performance. The result? Professional-grade repair that works harder and smarter, leaving clients with stronger, shinier hair after every use.

As Pressly puts it: “Easier, better, faster. More money in your wallet. Better hair for your client leaving the salon every time.”

Shop the feature:
Epres Bond Repair Treatment Starter Kit
Experience the future of bond repair. Scientifically advanced, planet-friendly, and effortless to use.

Read the full blog here