Glossy introduces Epres, the newest venture from Dr. Eric Pressly, co-inventor of Olaplex. Developed alongside co-CEO Michael Sampson, Epres redefines bond repair with patent-pending science, acid-free formulas, and refillable, eco-friendly packaging designed for both salons and at-home use.
Epres’ unique BioDiffusion™ technology allows its oil-based molecules to keep repairing hair even after it dries, something Pressly says traditional formulas can’t achieve. The acid-free composition protects the hair’s natural pH balance, ensuring it won’t interfere with color services or require precise measuring in the salon. The Glossy feature also highlights Epres’ focus on evidence-based results, with microscopic before-and-after imagery proving the product’s effectiveness rather than relying on arbitrary marketing claims.
Epres positions itself as the next evolution in a booming bond-repair category, combining science-led innovation with sustainable design and a simple refill system that delivers visible repair within minutes.
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