BeautyMatter spotlights Dr. Eric Pressly, scientist, inventor, and founder of Epres—whose work has redefined the haircare landscape. From co-creating Olaplex to building Epres into a next-generation leader, Pressly’s story blends chemistry, entrepreneurship, and a commitment to sustainable innovation.
Why it stood out
This feature goes beyond product innovation to explore the mindset of a true industry disruptor. Pressly’s reflections on resilience, integrity, and scientific curiosity reveal the human side of invention. His patented biodiffusion technology not only continues to evolve the bond-repair category but also aligns high performance with environmental responsibility, a rare combination in professional haircare.
Shop the feature
-
Epres Bond Repair Treatment Starter Kit – A professional-grade system that actively rebuilds broken bonds and restores strength.
-
Epres Healthy Hair Conditioner – Lightweight, bond-repairing formula that smooths and detangles without residue.
